Game Theory

Branding [2024]

Branding [2024]

Branding [2024]

Game Theory is a podcast by Lightspeed focused on the game industry.


The visual direction draws from gaming culture, combining 3D logo, pixel-inspired elements, and dynamic patterns to create a cohesive, tech-driven identity across video content.

I worked on both design and animation for the podcast’s visual system.

Game Theory is a podcast by Lightspeed focused on the game industry.


The visual direction draws from gaming culture, combining 3D logo, pixel-inspired elements, and dynamic patterns to create a cohesive, tech-driven identity across video content.

I worked on both design and animation for the podcast’s visual system.

Game Theory is a podcast by Lightspeed focused on the game industry.


The visual direction draws from gaming culture, combining 3D logo, pixel-inspired elements, and dynamic patterns to create a cohesive, tech-driven identity across video content.

I worked on both design and animation for the podcast’s visual system.

Game Theory is a podcast by Lightspeed focused on the game industry.


The visual direction draws from gaming culture, combining 3D logo, pixel-inspired elements, and dynamic patterns to create a cohesive, tech-driven identity across video content.

I worked on both design and animation for the podcast’s visual system.

Game Theory is a podcast by Lightspeed focused on the game industry.


The visual direction draws from gaming culture, combining 3D logo, pixel-inspired elements, and dynamic patterns to create a cohesive, tech-driven identity across video content.

I worked on both design and animation for the podcast’s visual system.

Role: Animation, 3D, Supporting design

Role: Animation, 3D, Supporting design

Role: Animation, 3D, Supporting design

Role: Animation, 3D, Design support

Logo Options

Logo Options

Logo Options

Logo Options

Logo Options

As a collaboration between three companies, the visual system was designed to unify and reflect all three brands within a cohesive tone.

As a collaboration between three companies, the visual system was designed to unify and reflect all three brands within a cohesive tone.

As a collaboration between three companies, the visual system was designed to unify and reflect all three brands within a cohesive tone.

As a collaboration between three companies, the visual system was designed to unify and reflect all three brands within a cohesive tone.

As a collaboration between three companies, the visual system was designed to unify and reflect all three brands within a cohesive tone.

3D Logomark

3D Logomark

3D Logomark

3D Logomark

3D Logomark

3D elements emphasize the gaming aspect of the podcast.

3D elements emphasize the gaming aspect of the podcast.

3D elements emphasize the gaming aspect of the podcast.

3D elements emphasize the gaming aspect of the podcast.

3D elements emphasize the gaming aspect of the podcast.

Podcast Graphics

Podcast Graphics

Podcast Graphics

Podcast Graphics

Podcast Graphics

3D Set Design

3D Set Design

3D Set Design

3D Set Design

3D Set Design

Based on the established brand guidelines, we developed a 3D mockup of the podcast set.

Based on the established brand guidelines, we developed a 3D mockup of the podcast set.

Based on the established brand guidelines, we developed a 3D mockup of the podcast set.

Based on the established brand guidelines, we developed a 3D mockup of the podcast set.

Based on the established brand guidelines, we developed a 3D mockup of the podcast set.